Happy Mickey 2017 summer new product main "light" concept parent-child series is particularly eye-catching

Recently, Happy Mickey 2017 summer new product ordering conference was grandly held, and agents from all over the country gathered together to witness the release of new summer products in 2017 and taste the charm of summer products.

Focus on product strength and research and development, the main "light" tide

This happy Mickey 2017 summer new product is based on the concept of “light”. It is designed with a large number of lightweight, soft and comfortable new materials, fabrics and crafts. The children’s fashion is light and aesthetic, and the children’s footsteps are zero-loaded. , got the praise of the participating customers.

In addition, this new product released Happy Mickey launched a variety of styles of children's shoes, such as marine elves, super brave, geometric trends, butterfly princess, modern family, etc., to show the unique visual color charm of summer, to create 2017 summer children's shoes Fashion is fashionable.

Continue to deepen the parent-child series to interpret the modern family

With the rise and rapid development of the “parent-child economy” boom, Kai Mickey has started the Nugget parent-child market since 2016, and has launched a series of warm parent-child series to integrate the family's warmth and happiness into the design of family and children to create a family-friendly travel. Full of modern fashion.

In the summer of 2017, Happy Mickey still builds the parent-child series as the main children's shoes, extending the simple and modern style of the series, making it more bold and diversified in color refining and craftsmanship, satisfying the fashion needs of a multi-port style.

Fully extended product lines to match the market trend

In order to further enrich the product line, since the introduction of the “all-category plan” of commodities at the beginning of this year, Kaimichi has focused on tapping the potential of the category market, improving the product rectangle and creating a product style that is more consistent with the market trend. This summer's new product, Happy Mickey, is a comprehensive focus on commodities, market-oriented, and comprehensively improve the differentiated competitiveness of children's shoes.

It is understood that in the next three years, Happy Mickey will carry out strategic planning with the core of “traditional manufacturing technology + 'Internet + ' + current retail outlets and technology outlets” to build a new corporate value chain, and commodities as an important part of enterprise development are One of the core parts of Happy Mickey's future development. Happy Mickey will continue to deepen the competitiveness of the brand's products and continue to provide healthier, more fashionable and more comfortable high-quality children's shoes for the majority of Chinese children.

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