Men's wear brand is the weather vane of Chinese clothing is the future trend

In October last year, Ma Yun proposed at the Yunqi Conference in Hangzhou: In the next 30 years, there will be five new trends in social development—new retail, new manufacturing, new finance, new technologies, and new resources. Among them, new manufacturing, new technology, this is also the engine of transformation and upgrading of men's wear enterprises. The intelligentization of Ruyi Group has always been at the forefront. Recently, Shandong Ruyi Holding Group has shortened the production cycle of suit fabrics to two weeks or so, and the fabric length and color are not subject to any restrictions.

Ding Cailing, Chief Technology Officer of Ruyi Holding Group: “Like this fabric, it needs twelve colors of yarn. I am now a new production model. I only need to spin a white yarn and directly produce it through digital printing. Any length, free to change the variety." This new intelligence brings a subversive production model, so that the world's first to achieve small batches, multi-variety and rapid response, which was previously unmatched by digital printing equipment.

To this end, in the process of research and development of new products, Ruyi has carried out a large number of experiments through the process research on the height of the nozzle, the fineness of printing, the permeability of the fabric, and the amount of ink used, and gradually solved the above problems, and also obtained a piece. The fabric has the results of 11 national patents. Science and technology support, design leadership, let Ruyi sit on the top spot in China's textile and apparel industry. Following the first prize of National Science and Technology Progress Award in 2009, Ruyi won the China Industrial Award and China Industrial Design Gold Award last year. The highest award in the field.

There is no end to intelligence, to narrow the gap between Chinese clothing and international fashion brands. In 2010, Ruyi spent 5 billion yen to acquire Rena, the No. 1 listed Tokyo Main Board company with more than 20 brands in Japan. Last year, Ruyi again invested 1.3 billion euros to acquire the top luxury brand SMCP Group in France, and entered the ranks of the top 10 brand operators in the world. Through large-scale mergers and acquisitions, Ruyi Group has nearly 5,000 brand retail stores around the world. It operates more than 30 internationally renowned brands and has gone through a 100-year journey of a clothing brand.

Ruyi Group integrates global resources and is guided by technology, high-end, brand and internationalization to accelerate the fashion transformation of smart manufacturing enterprises. In 2016, Ruyi Group won the first place in the comprehensive competitiveness and main business income of China's textile and garment enterprises, and gradually moved to the fashion industry group. The efforts to build China's first men's cultural brand of red beans, from the transformation and upgrading of the inaugural meeting in 2007 to the formation of new intelligent stores in 2016, red bean men's clothing with intelligent exploration of the effective transformation path to adapt to the market.

In 2016, the theme of Hongdou Group was “six-oriented”, namely, intelligent, green, service, high-end, international, and securitization. The first step in intelligentization is the determination of red beans. Then the red beans from the red bean men's clothing, to the red bean home, and then to the red bean mall, red beans from the online mall, mobile terminals to carry out the "full network business model." In June 2016, the first smart store of Red Bean Co., Ltd. opened. In November of the same year, Hongdou Group officially established the Internet of Things Division to further improve the ability to develop and utilize information resources and innovatively developed wearable products.

Relying on intelligence, Red Bean Men's Wear has also introduced an international first-class design team and product planning team to enhance independent research and development capabilities and develop a series of innovative products that meet individual needs. From nurse shirts to red bean cotton, to light suits, 3D stretch pants, and colorful down jackets... This is also the epitome of Red Beans' efforts to create "three products."

The intelligent development also made the red beans harvest a lot. In 2016, “Double 11”, Hongdou online sales once again broke the historical record. Red bean home, red bean men's clothing, red bean children's clothing and other online sales have refreshed sales, and the sales on the day increased by 28.84%. However, Zhou Hongjiang has a bigger goal. "As consumers put forward higher requirements for the environmental, health and functionality of products, red beans can only move toward smart manufacturing for more than 60 years."

At the same time, the transformation of Lilang also relies on intelligence. Lilang put forward the strategy of “purifying quality without raising prices”, taking products as the core, and upgrading the production, channel, sales and management systems to deepen the clothing market. Relying on technology, Lilang continues to increase the proportion of original products in product development and design. As of last year, the proportion of products independently researched and developed by the Group was about 25%, and the original proportion of products was as high as 60%. This has greatly improved the competitive pressure brought about by the proliferation of homogenization in the past and opened up the gap with competing products.

Industrial clusters such as Xiaolan, Shaxi and Dayong in the Zhongshan garment industry in Guangdong are also relying on the intelligent Internet to find new development ideas, relying on technological innovation, clustering in finance, research and development, design, production, sales, training, exhibition, logistics, etc. The field resources realized the assembly of advantages, expanded the clothing brand and market, and accelerated the transformation and upgrading of the apparel industry. At the 2017 CHIC exhibition, the Zhongshan Industry Alliance, represented by Xiaolan, Shaxi and Dayong, will once again demonstrate the results of Internet development.

Ladies' Shirts

Shirts are a musthave in any girl`s wardrobe! the shirt is simple and cool and the styling possibilities are endless. a shirt can be worked into every possible outfit, no matter what your personal style is. a shirt can be used for more formal settings as part of a suit, with a blazer and a pair of preppy pants. you can also make it more casual with an oversize shirt with rolled up sleeves over a pair of jeans, or you can wear a printed shirt as part of a more festive outfit for a party or another happy occasion. the shirt can also be that extra detail when you use it underneath a jumper or a sweatshirt and let the collar or bottom peep out.

shirts can be super feminine and girly with floral prints, lace collars or shiny buttons. they can also be minimalistic with a high collar, regular fit and in crisp white cotton material. during the summer you can also use your shirt to cover your shoulders from the sun, and paired with a pair of denim shorts, you have a killer outfit. the past seasons, there has been a rise in the popularity of the overshirt. the overshirt can be an alternative to the cardigan or blazer if you are looking for a more edgy look.

Denim Crop Top,Ladies' Check Shirt,Women'S Lace Shirt,Women'S Flannel Shirt

Shaoxing Yidie Garment Co.,Ltd , https://www.yidiegarment.com