As China's textile industry enters the era of intelligent intelligence, another industry exhibition will open on August 24, 2018. During the interview, the reporter learned that the first 2018 China Textile City Keqiao International Yarn Blanket Exhibition (hereinafter referred to as Keqiao Yarn Blanket Exhibition) was based on the theme of “Smart Fashion and Precision Dockingâ€, by China Cotton Textile Industry Association and Shaoxing City. The Keqiao District People's Government co-sponsored and gathered 14 industrial associations including Zhejiang Chamber of Commerce in Shaanxi, Chongqing Chamber of Commerce in Shaoxing, Hunan Chamber of Commerce in Shaoxing, Knitting Federation of China Textile City, Shandong Chamber of Commerce in China Textile City, and Hubei Chamber of Commerce in China Textile City. As a co-organizer. With the exhibition concept of “fine and beautifulâ€, the exhibition will create a high-efficiency, high-quality, open and shared trade docking, information exchange and brand promotion for yarns, grey fabrics and other enterprises in the upstream and downstream of the industrial chain.
Mainly boutique exhibition, docking high efficiency
The first Keqiao Yarn Blanket Exhibition will be held in Shaoxing Keqiao China Textile City, one of the largest textile industry clusters in the world. The exhibition area covers more than 20,000 square meters. According to the organizer, more than 1,200 booths were set up in this year's yarn blank exhibition, including more than 9,000 square meters of special booths, and equipped with static exhibition areas, news release areas, forum areas, activity areas and other functional areas.
“Keqiao China Textile City is one of the largest textile industry clusters in the world. The annual textile exhibitions held here attract a large number of well-known enterprises and professional merchants, especially in recent years, branding and internationalization are accelerating, textile The large-scale professional exhibitions in the industry have great influence and their influence in overseas is increasing. The relevant person in charge of the exhibition organizers said that from the official exhibition in April this year, yarn and grey cloth enterprises from Shandong, Jiangsu and Zhejiang have scheduled booths. Relying on the scale, normalization and integration of the industry exhibition platform, it is more valuable for enterprises to provide more accurate business matching opportunities. The concept of “fine and beautiful†exhibition of yarn blank exhibition is in line with many enterprises. demand.
“The exhibition is an important carrier for enterprises to display product achievements and publicize their corporate image. The deeper meaning is that through the exhibition, the upstream and downstream enterprises in the industry chain can carry out effective information exchange and product docking. Therefore, we attach great importance to the quality and effect of the exhibition. We will also hold various special forums and salons during the exhibition, hoping to attract more valuable information to exhibitors and visitors.†The relevant person in charge of the organizer told the reporter.
The first five-star service, follow-up effect
This year's show launched the "five-star" service concept for the first time. Not only do one-on-one follow-up services for exhibitors, but also free services such as free accommodation for buyers. Moreover, during the exhibition, according to the needs of exhibitors for product promotion, we will launch daily uninterrupted products and brand promotion meetings.
“We have specially opened up the activity area and conducted product and brand promotion activities according to the application submitted by the exhibitors before the exhibition. The organizer will organize on-site coverage of professional media inside and outside the industry.†The relevant person in charge introduced this exhibition in the core area of ​​the exhibition hall. The activity stage is equipped with professional equipment, so that enterprises with needs can simultaneously carry out news release, product release, and investment attraction.
At the same time, the exhibition group will give a series of personal services such as advantageous booths, media group interviews, on-site booth shooting, and unified image design. “Our aim is to reduce the cost of exhibiting as much as possible and to expand the effect of exhibiting as much as possible.†According to the relevant person in charge of the exhibition, in order to achieve efficient docking, from May, the buyer invited the working group to cooperate with the key industrial clusters in China. Point-to-point docking, inviting professional buyers to attend, invitations, invitations to text messages, telephone calls, exhibition advertising, etc. covering a wide range of industry groups.
Sincerity exhibition, attracting phoenix
“In order to ensure the effectiveness of the exhibition, we organized a service team of more than 50 people and invited Shanghai professional companies to make overall planning for the exhibition.†According to the relevant person in charge, there are already dozens of leading companies in the industry.
Lin Ying, chairman of Shandong Yaoying Textile Co., Ltd. told reporters that Keqiao yarn blanks exhibition is more accurately positioned in the field of yarn and grey cloth, and all kinds of docking activities let them see huge business opportunities. This year, Yaoyin Textile not only determined the intention of the exhibition, but also prepared to carry out large-scale promotion activities on new products during the exhibition.
In addition to Yaoying Textile, Shandong Guanxing Group, Hubei Honglian Textile Group, Liaoning Yinzhu Chemical Textile Group Co., Ltd., Qingdao Bangyu Industrial Co., Ltd. and many other enterprises outside Zhejiang Province have clearly expressed their intention to participate. Zhang Guang, general manager of Hubei Honglian Textile Group, said that Keqiao has a huge industrial chain and a mature market, which is an important reason for attracting them to participate.
“Although it is the first one, the key to attracting companies to participate in this exhibition is the concept of our exhibition and full preparation.†The relevant person in charge of the exhibition said that so far, many companies from India, Pakistan, the Middle East and Europe and the United States have clearly defined Intention to exhibit. According to the relevant person in charge, the Keqiao Yarn Blanket Exhibition aims to create a boutique exhibition that is the same as the PV exhibition in France. It provides high-quality, high-service, high-yield and high-efficiency services for the majority of yarn and grey cloth enterprises.
In addition to the yarn and grey cloth companies that are actively participating in the exhibition, buyers from all over the country have also shown unprecedented enthusiasm. The fabric and clothing companies in Keqiao China Textile City, Guangzhou, Shanghai, Fujian and other places have made purchase reservation registration, and many professional buyers from the Middle East, Europe and America, have contacted the organizer for the first time.
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