Fast fashion brand QDA women's 2016 autumn trend new listing

QDA Fast Fashion Brands is the first brand of Xinhe Co., Ltd. jointly established with L Capital Asia, a private equity fund sponsored by LVMH, the largest luxury goods group in the world. Alistair Duncan, British designer of LVMH and JORYA design team Mr. Blair worked together with his careful guidance and assistance.

QDA is the first low-cost fashion brand invested by Xinhe Co., Ltd. for the first time in partnership with L Capital Asia, a sponsored by LVMH, the largest luxury goods group in the world; it incorporates the spirit of “Quality, Design, Art”. The company's JORYA design team collaborated with Alistair Duncan Blair, the British designer of LVMH, and worked together with their meticulous guidance and assistance. The brand design style combines the three major characteristics of fashion, avant-garde and simplicity, keeping up with international fashion trends and innovative design concepts to make the brand rise rapidly. From product design, material selection, development and production, production has a very strict set of standards. After numerous refinements and selections, the brand has formed three distinctive lines with distinctive features:

Smile: Find the balance between commuting and leisure, intellectuality and casualness, and fully demonstrate the elegance and sweetness of the Office lady.
Star: With a keen sense of fashion elements, courage to accept bold experimental fashion, willing to show a distinctive style.
Holiday (Lady & Man): The pursuit of comfort and fashion, and breaking through the traditional concept of leisure, adding vibrant colors and creative printing, has become the latest trend dress for street casual and party dress.
After the team's meticulous preparations, the first QDA store was officially launched in Beijing on December 7, 2012.
The story of QDA has just begun and will also be a legendary start.

Brand positioning: The QDA brand is a popular boutique brand created specifically for urban fashionistas. It integrates the design concept with the spirit of QDA “Quality\Design\Art”; it highlights the wearer’s Personality, and from the point of view of art to extract the source of design; and its design style combines the three major characteristics of fashion, avant-garde and simple, from the product design, material selection, development, production has a very strict set of standards, after numerous The following refinements and selections, the brand has formed the following three distinctive lines with distinctive features: Holiday\Smile\Star.